What your listing needs before you submit
The six things a launch directory reads off your page, why each one matters, and the exact fix for each — taken from the audit this site runs on every submission, not from a generic checklist.
Updated 7 August 2026
Before a person reads your listing, a machine reads your page. Every launch directory that pre-fills a submission form — this one included — pulls the same handful of things out of your HTML, and if they are not there the form comes back half empty and you type it all in yourself.
This is not a generic checklist. These are the 6 checks our audit actually runs, in the order it runs them, with the remediation text quoted from the audit itself. Paste your URL into the submit page and you will get the same list, scored, against your own page.
The six checks, and what each is worth
| What we look for | Weight | If it is missing |
|---|---|---|
| Page title | 20 | Counts as zero |
| Meta description | 15 | Counts as half |
| Social share image | 15 | Counts as half |
| Logo source | 15 | Counts as zero |
| Duplicate listing | 15 | Costs nothing |
| Badge backlink (optional) | 0 | Costs nothing |
The score is out of 100 and it is information, not a gate. Only one of these can actually stop a submission, and it is not the one people expect.
A title that says what the product does
The page has no <title>.
This is the highest-weighted check for a reason that has nothing to do with SEO. The name we draft into your listing is derived from the title, so a page without one falls back to a guess from your hostname — and titles come in both orders, Product | Description and Description | Product, which is why the guess is a guess.
A logo we can actually decode
No favicon or icon we can use as a logo.
Two things trip this up more often than a missing icon. An SVG favicon is technically present and technically useless to us — we normalise images with a raster pipeline, so an SVG is treated as absent rather than crashing your submission. And a 32×32 favicon is a favicon, not a logo: it will be upscaled into a square and it will look like it.
A meta description and a share image
No meta description, so search engines will invent one.
No og:image, so links to your site share as bare text.
Both are warnings rather than failures: your listing survives without them, but your own page does not survive being shared without them. The og:image is not the screenshot on your listing — we capture that separately with a headless browser when the draft is created.
The one that actually blocks you
No existing listing matches this URL.
A duplicate is matched on the canonical host, not on the exact URL, so www., a different path and a tracking parameter will not get around it. This is the only check that refuses a submission outright. If it fires, the answer is to claim or update the listing that already exists rather than to submit a second one.
The one that is optional
No link to worthtotry.com was found in the page HTML. Nothing here needs it — launching is free either way. Adding one earns the verified mark and the tiebreaker in the ranking.
It is worth 0 in the score, which is to say it cannot move your number at all. That is deliberate: an optional extra that quietly costs twenty points is a requirement wearing a different word. What it does earn is set out in its own guide and on the badge page — and 3 of the 13 other directories we catalogue do make it a condition of their free tier, so it is worth knowing which are which before you start.
What the form will ask for that your page cannot supply
The audit reads your page. The rest is yours, and knowing the limits before you start is the difference between writing and editing:
| Field | Limit | What it is for |
|---|---|---|
| Name | 40 characters | The product, not the company and not the tagline |
| Tagline | 60 characters | What it does, in one line, no trailing full stop |
| Description | 600 characters | The paragraph a reader decides on |
| Categories | 3 at most | Where you appear. There are 31 with listings in them |
| Screenshots | 5 at most | 16:9, normalised on upload |
| First comment | 200 characters | Posted under your listing the moment it is approved |
Two rules that reject copy rather than trimming it
- Copy that overruns a limit is rejected, not truncated. Write to the limit rather than hoping.
- Founder posts and first comments may not contain links, in any of the eleven forms we detect. Your listing already links to your site; the rule is what stops a launch board becoming a link farm.
Is the preparation worth it?
Run the audit on your own URL from the submit page. It is free, needs no account to see the score, and reports the same 6 checks with the same wording as above. Then read the launch guide for what happens on the day, or the directory list for where else to send it.